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Travis Scott sets new record for best-selling tour by a solo rapper


Travis Scott sets new record for best-selling tour by a solo rapper

Travis Scott ended the Circus Maximus Tour on Halloween after more than a year of cross-continental shows. According to Billboard Boxscore, the trek grossed $209.3 million and sold 1.7 million tickets across 76 dates.

These numbers are huge without reservation, but in hip-hop they are monumental. No solo rapper has ever sold so many tickets on a tour. Jay-Z previously cracked two million when he co-headlined the On the Run II Tour with Beyoncé in 2018. The only other unaccompanied rapper to report more than a million tickets for a single tour is 50 Cent on last year’s The Final Lap Tour (1.1 million), celebrating the 20th anniversary of “Get rich or die trying.”

Although the Circus Maximus Tour began in arenas, Scott rotated between various stadium dates between 2023 and 2024. Initially, SoFi Stadium in Inglewood, California (12 miles from downtown Los Angeles) sold out 43 arena shows in the United States and Canada. And while his European leg began indoors, he conquered stadiums in London, Cologne and Milan, selling more than 71,000 tickets in the latter city.

Stadiums followed in Sao Paulo, Mexico City, New York and throughout Oceania. The tour’s final nine shows in September and October sold 415,000 tickets, or 24% of the tour’s total attendance, despite only accounting for 12% of the tour’s shows.

Melbourne, Australia, was the biggest stop on Scott’s tour. Two shows on October 22 and 23 grossed $12.6 million and sold 115,000 tickets.

The scale of the Circus Maximus tour – stadiums on four continents – is unprecedented in hip-hop. 50 Cent and Nicki Minaj, who each broke $100 million on their own tours in the last two years, played in North America and Europe. Drake, who has exceeded the nine-figure mark several times, played on It’s All a Blur only in the USA and Canada. The language barrier for a particularly wordy genre might mean extensive touring in Europe and Latin America is difficult, but Scott’s global hits and stage spectacle have helped bring his show to an international audience.

Even in the US, Scott’s 2023-24 stadium shows are groundbreaking for rappers. Eminem and Jay-Z have played similar venues, but the former toured alongside Rihanna and the latter toured alongside Beyoncé and Justin Timberlake. Eminem and Jay-Z played stadiums together in 2010 during the commercial boom for both, but only played two in Detroit and two in New York on the Home & Home Tour.

As a soloist, Eminem played two shows at Ford Field in Detroit in 2003 and one show in Hawaii in 2019. He has also been proven to sell out stadiums in Australia and New Zealand. 50 Cent has reported a solo stadium show in Sao Paulo.

Scott’s world tour improved on his previous performance in every way possible. Scott sold 53% more tickets per show on the Circus Maximus Tour than on Astroworld: Wish You Were Here in 2018-19 (22,494 vs. 14,692), played over 20 more shows (76 vs. 55), and scored 65 % more tickets per ticket ($122.46 vs. $74.43).

Overall, the Circus Maximus Tour sold more than twice as many tickets as its predecessor (1.7 million versus 808,000) and grossed more than three times as much ($209.3 million versus $60.1 million).

The Circus Maximus Tour supported UtopiaScott’s fourth studio album. The set debuted at the top of the Billboard 200, remaining there for four weeks and spawning three songs: “Meltdown” featuring Drake; “FINE!”, with Playboi Carti; and “K-Pop,” featuring Bad Bunny and The Weeknd — entered the top 10 of the Billboard Hot 100.

Coming off a sold-out show at The Fonda Theater in Los Angeles ($42,000; 1,200 tickets), Scott has grossed $275.3 million and sold 2.6 million tickets.

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